As a self proclaimed addict and alcoholic with more than 4 years in recovery I’ve found myself with a collection of 12 step and recovery themed shirts that I can’t wear in public for fear of breaking anonymity. When discussing this with others in recovery, they expressed the same disappointment in not feeling like they could wear their recovery clothing outside of meetings or conventions. 

I was inspired to create a brand that makes it obvious for those who know, but keeps it vague enough for those who don't. With that dream, Whiskey & Milk was born.